Last updated August 2020
- Who we are and how to contact us
- How we collect your personal information
- The types of information we collect
- Ensuring your personal information is only used where lawful
- Why we collect your personal information and how we use it
- The Privacy and Electronic Communications Regulations (PECR)
- Sharing your information
- Business Administration and Legal Compliance
- How can I unsubscribe from marketing communications?
- Third-party links and services
- Joint Controllers
- How long do we keep your personal information for?
- Confidentiality and security of your personal information
- How to access your information and your other rights
Who we are and how to contact us
How we collect your personal information
Generally, we collect your information when you decide to interact with us. This could include purchasing online, over the phone or in-person or when you sign up to receive emails from us. We also process information about how customers use our website, so that we can offer the best possible experience.
We collect information in a number of ways, examples of which are listed below:
The types of information we collect
We only collect the information that’s necessary to carry out our business, provide the particular service you’ve requested and to keep you up to date about all the latest exciting Allermuir news.
Information we obtain directly from you
Here are some examples of information we collect about you when you interact with us:
Information we obtain independently from you:
Ensuring your personal information is only used where lawful
In order for our use of your personal information to comply with applicable data protection law, that use by us needs to fall under at least one of the specific lawful reasons that are set out in applicable data protection law. Examples of these lawful reasons include our use of your personal information being necessary for the performance of a contract with you, or for compliance with a legal obligation.
Where your personal information is completely anonymised, we do not require a legal basis to use it as the information will no longer constitute personal information that is regulated under data protection laws. However, our collection and use of such anonymised personal information may be subject to other laws where your consent is required.
Why we collect your personal information and how we use it
We use the information we have to contact you about any information regarding processing your orders, returns or queries. Allowing us to provide the services that you have requested. We may also use this to offer you a personalised experience and inform you about exclusive events or brand updates.
Examples of how we use your data are as follows:
To carry out our business and to provide a service or carry out a contract with you.
Where we have justifiable reason (legitimate interest):
Where we have your consent:
The Privacy and Electronic Communications Regulations (PECR)
Where we have collected your contact details in our showrooms in the process of a sale (or negotiations of a sale) of a product or service, Allermuir Home may send you marketing updates via email. We will only send you marketing updates about Allermuir products and services similar to those you have expressed interest in. You have the option not to opt into these communications when we first collect your contact details and you will be able to unsubscribe in every subsequent communication from us or at any time by contacting us by phone or email.
How can I unsubscribe from marketing communications?
If at any point you do not wish to hear from us there are a number of ways you can unsubscribe from our communications.
Alternatively, you may contact our customer service team by calling 03442640570 Monday to Friday: 9 am-5 pm or by contacting us by email at email@example.com
Sharing your information
We will check any third party that we use to ensure that they can provide sufficient guarantees regarding the confidentiality and security of your personal information. We will have written contracts with them which provide assurances regarding the protections that they will give to your personal information and their compliance with our data security standards and international transfer restrictions.
Business Administration and Legal Compliance
In certain circumstances, we share and/or are obliged to share your personal information for business administration and legal compliance purposes with third parties outside Senator International Limited.
We may use your personal information in connection with a business transition (such as a merger, acquisition by another company, or a sale of all of or portion of our assets), to enforce our legal rights and/or to protect the rights of third parties and it is in our legitimate interest to do so. It may be necessary to share your personal information with external professional advisors such as lawyers and accountants, or insurers or Auditors.
We may use your personal information for legal compliance purposes and to enforce our legal rights. In such instances, it will be necessary to share your personal information with external parties such as administrative authorities (HMRC), the Financial Conduct Authority, police and public prosecutors or to comply with a court order.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.
We use the following cookies:
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Cookie Title/ Name
This is an anti-forgery token (prevent CSRF attack). It guarantees that the user that posted the form is the same user that received the form in their browser.
Indicates the user has accepted the cookie notice
These 2 cookies are used by the ecommerce engine to identify the customer's current order and shopping cart. The (guid) aka, global unique identifier, will change when a user creates a new order. vendr-(guid) will always be present, and vendr-(guid)-cfo will be present when an order is completed but will removed after the session ends.
Expires at the end of the session
expires 1 year
Expires after 1 year or if the server data is removed.
To deactivate the use of third-party advertising cookies, you may edit your user preferences using the pop up that appears on entering the website - Allermuirhome.com. You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.
Except for essential cookies, all cookies will expire after 1 year or if the server data is removed.
Third-Party Links and Services
How long do we keep your personal information for?
We will only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Details of retention periods for different aspects of your personal information are available upon request. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorised use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.
Confidentiality and security of your personal information
We are committed to keeping the personal information you provide to us secure and we will take reasonable precautions to protect your personal information from loss, misuse or alteration. We do not sell your personal information for any purpose.
We have implemented information security policies, rules and technical measures to protect the personal information that we have under our control from:
All of our employees and data processors (i.e. those who process your personal information on our behalf, for the purposes listed above), who have access to, and are associated with the processing of personal information, are contractually obliged to respect the confidentiality of the personal information of all users of our Services.
How to access your information and your other rights
You have the following rights in relation to the personal information we hold about you:
If you ask us, we’ll confirm whether we’re processing your personal information and, if so, provide you with a copy of that personal information (along with certain other details). If you require additional copies, we may need to charge a reasonable fee.
If the personal information we hold about you is inaccurate or incomplete, you’re entitled to have it corrected. If we’ve shared your personal information with others, we’ll let them know about the changes where possible. If you ask us, where possible and lawful to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.
You can ask us to delete or remove your personal information in some circumstances such as where we no longer need it or if you withdraw your consent (where applicable). If we’ve shared your personal information with others, we’ll let them know about the erasure where possible. If you ask us, where it is possible and lawful for us to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.
You can ask us to ‘block’ or suppress the processing of your personal information in certain circumstances such as where you contest the accuracy of that personal information or you object to us processing it. It won’t stop us from storing your personal information though. We’ll tell you before we lift any restriction. If we’ve shared your personal information with others, we’ll let them know about the restriction where it is possible for us to do so. If you ask us, where it is possible and lawful for us to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.
You have the right, in certain circumstances, to obtain personal information you’ve provided us with (in a structured, commonly used and machine-readable format) and to reuse it elsewhere or to ask us to transfer this to a third party of your choice.
You can ask us to stop processing your personal information, and we will do so if we are: Relying on our own or someone else’s legitimate interests to process your personal information, except if we can demonstrate compelling legal grounds for the processing; or Processing your personal information for direct marketing.
You have the right not to be subject to a decision when it’s based on automatic processing, including profiling, if it produces a legal effect or similarly significantly affects you, or the performance of, a contract between you and us.
If we rely on your consent (or explicit consent) as our legal basis for processing your personal information, you have the right to withdraw that consent at any time.
If you have a concern about any aspect of our privacy practices, including the way we’ve handled your personal information, you can report it to the UK Information Commissioner’s Office (ICO). You can find details about how to do this on the ICO website at https://ico.org.uk/concerns/ or by calling their helpline on 0303 123 1113.
in less than 15 days
within the UK
dedicated support team